24 Oct 2010

James Whitmore



Sensitive, sensual and intimate, that's how we see James Whitmore's work, a photographer based in Stockholm. He creates amazing scenes, where the light and pale tones become substantial to the composition. He is a master of soft grain and his polaroids are just superbe. His images talk by themselves, sometimes mischievous, sometimes tough and private, where the eye of the camera sneaks into the girl's space and follows her movements carefully.


We: Where are you from and what do you do?

James: I was born and raised in Stockholm. Took a BA in graphic design and advertising for a while, but came on after graduation that I not wanted to work with it. There were three hard years at a fantastic good school and perhaps my most enjoyable years of my life. I miss that life a bit. But I want to work with photography in any way in the future so I will see where I end up. Right now freelancing a bit and work with little else besides.


W: What does art mean to you?

J: Many things, but what is really art, something that any exhibit at a gallery? It is hard that stuff and I've never felt that an artist of some kind but I do what I love. I feel harmony when I did something I am comfortable with and that is the most important thing for me.


W: Where do you find inspiration?

J: Everywhere, from life's stories, you can find a lot to dig in from there. Is also a dreamer, and from there I find a lot.


W: Which are your favourite artists?

J: They vary all the time but I like Nan Goldins everyday documentary feel.


W: Future plans?

J: To be working with something that I am passionate about and where the money is not important. Life is too short to sit and be bored and not working on something that you feel comfortable with. I am open to most things in photography.



You can find more about his work on his website and flickr.














5 Oct 2010

Valeria Cherchi




Lately we've been moving around italian artists and we found a special gifted sardinian girl called Valeria. Just by taking a look to her stream we can see something special, pictures where we believe have been imagined first and tested later. The result? Well, soft lightning, smooth colours, black & white's full of grain and lovely projects all mixed in a personal view of our world and all those things we find around us.



We: Where are you from and what do you do?

Valeria: I am from a small Sardinian village where I am temporarily based after have lived for 4 years in Rome.
There I received my degree in Industrial Design. At the moment I am half student and half freelance photographer.

W: What does art mean to you?

V: Although I have studied art history for some time, and really love it in its most educational sense. I still can't fully define it. I don't feel as an artist and I don't appreciate people who use the term inappropriately, only when they do not know "what" they really are.



W: Where do you find inspiration?

V: Tons of things, natural lights, movies, music, the American world, paintings, fashion, dreams...
but lately, the thing that most inspires me is my childhood.

W: Which are your favourite artists?

V: David Lynch is my favourite of all time, but they ofen vary...lately I really love the paintings of the British painter Leonard Campbell Taylor and the works of a young fashion designer Mariel Manuel, she has such an incredible talent (and an amazing fantasy)!

W: Future plans?
V: I am planning to move to London in a few months to study Fashion Photography.


You'll find more about Valeria and her work at her flickr and website.















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